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Post by wildfire2099 on Aug 13, 2014 8:19:29 GMT -5
My theory on that score is that if sales were greater than people think, they'd be singing it from the rooftops... the fact that they won't say makes me suspect sales are not particularly high. Now that they're owned by Amazon (which is a public company), we'll have to find out in some way, either directly, or by the fact that it gets wrapped into something else and not separated.
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Post by Deleted on Aug 13, 2014 13:02:10 GMT -5
My theory on that score is that if sales were greater than people think, they'd be singing it from the rooftops... the fact that they won't say makes me suspect sales are not particularly high. Now that they're owned by Amazon (which is a public company), we'll have to find out in some way, either directly, or by the fact that it gets wrapped into something else and not separated. Or it could just be that there are NDAs involved in the initial agreements and they cannot release the numbers because of it. We don't know. Every one makes assumptions, but no one knows except the people behind the curtain. -M
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Post by Deleted on Aug 13, 2014 15:02:15 GMT -5
Yeah, as digital becomes a bigger player their numbers will be more public.
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Post by Deleted on Aug 13, 2014 15:03:46 GMT -5
My theory on that score is that if sales were greater than people think, they'd be singing it from the rooftops... the fact that they won't say makes me suspect sales are not particularly high. Now that they're owned by Amazon (which is a public company), we'll have to find out in some way, either directly, or by the fact that it gets wrapped into something else and not separated. Or it could just be that there are NDAs involved in the initial agreements and they cannot release the numbers because of it. We don't know. Every one makes assumptions, but no one knows except the people behind the curtain. -M I don't think that's it otherwise you'd think Comixology could release numbers for some publishers and not others. Also wondering why a big publisher wouldn't want those numbers known, or why they wouldn't have Diamond sign an NDA as well. I think it's a Comixology policy.
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Post by Deleted on Aug 13, 2014 15:06:39 GMT -5
The NDAs certainly could have come from Comixology. They are a new business model for comics and they might consider sales numbers proprietary information and not wanted publishers to release those numbers. When I mentioned the NDAs, I wasn't thinking they came from the publishing end but from the distribution end.
-M
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Post by Ish Kabbible on Aug 13, 2014 15:44:38 GMT -5
Amazon as a total company, must make public it's financial numbers. But that does not hold true for each division within the company. Now that Comixology is incorporated within a parent company, you might never see any meaningful numbers. I base this on my experience working for Saks 5th Avenue, actually a retail division within Saks. I've read their public quarterly reports and they never gave hard numbers for any division, just general trends and expectations. This can be up to the discretion of Amazon
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Post by Deleted on Aug 13, 2014 17:14:53 GMT -5
The NDAs certainly could have come from Comixology. They are a new business model for comics and they might consider sales numbers proprietary information and not wanted publishers to release those numbers. When I mentioned the NDAs, I wasn't thinking they came from the publishing end but from the distribution end. -M That makes more sense, but there still doesn't have to be a contract. The people that compile this sort of information are likely to go directly to the distributor for the numbers. I don't think DC themselves release their print numbers either. We rely on Diamond for that. And book distributors to a lesser extent. It would be interesting if these numbers were all compiled in one place along with digital though. It may happen, but it hasn't happened yet after all these years so it may not.
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Post by hondobrode on Aug 13, 2014 17:35:52 GMT -5
Publishers Weekly comics overview for 2013Out of a total market of $ 870M for the entire comics industry for 2013, PW estimates digital @ $ 90M, though I've read estimates as high as up to 34 % of the market is digital. I think it's somewhere between 10-15% but definitely growing, and I'll bet it's 20% by 2015.
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Post by Deleted on Aug 13, 2014 17:41:21 GMT -5
I think I read a 30% share for digital as well. But remember, Comixology isn't the entirety of digital, and there's some pretty broad stuff outside the mainstream as far as both content and method of generating revenue. Free ad supported webcomics are probably factored in, as well as the funky small press type digital distributors where everything is a dollar. Who knows how much money those sites generate. I had assumed not much but I could be surprised. The popularity of things like Hyperbole And A Half and Cyanide And Happiness can't be ignored.
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Post by hondobrode on Aug 13, 2014 18:07:57 GMT -5
Well, I know that Comixology is estimated to be 90% of the digital market. I'm sure Dark Horse would come in a distant second, and then there are the a few others I'm sure I'm not thinking of.
I'm not a web comics reader, but know that's another up and coming market and some people are really tuned in there. How big that market is, I have no idea.
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Post by Deleted on Aug 13, 2014 19:10:57 GMT -5
That figure seems high. I don't think they're factoring in ad supported web comics or a streaming all-you-can-read service like Marvel has. I'm sure it's difficult to measure the entirety of digital comics revenue, since just about anyone can start selling a comic online through countless avenues, including PDF's in the inbox.
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Post by wildfire2099 on Aug 16, 2014 13:35:11 GMT -5
I assume when they say 'the comics industry' they're referring to comics are in the traditional format. I'm sure ad-based web comics aren't included, and they shouldn't be.. those are much more akin to the comics in the newspaper than a ocmic book... perhaps those that are collected (MegaTokyo springs to mind) do, but certainly not adsense.
Marvel Unlimited is tricky.... That'd be like netflix subs counting s DVD sales... do they? I'm not sure what I think about that.
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Post by Deleted on Aug 16, 2014 13:48:32 GMT -5
I assume when they say 'the comics industry' they're referring to comics are in the traditional format. I'm sure ad-based web comics aren't included, and they shouldn't be.. those are much more akin to the comics in the newspaper than a ocmic book... perhaps those that are collected (MegaTokyo springs to mind) do, but certainly not adsense. Marvel Unlimited is tricky.... That'd be like netflix subs counting s DVD sales... do they? I'm not sure what I think about that. I disagree. For one, newspaper strip collections are sold in comic shops and published by comics publishers. Even distributed by Diamond. Also, I'd consider the ad supported web comics more like the self published and self distributed comics of the 80's and prior. Some mail order and convention exclusive, like Wally Wood's Cannon, some regionally exclusive, like Barry Blair's Elflord was at first. It's a part of the industry that shouldn't be ignored. "It's not comics unless there's a print version being distributed by Diamond" is not a valid gauge of the industry. That leaves out Hyperbole And A Half, which has half a million followers. A bit more than Amazing Spider-Man or Detective Comics. Netflix subs don't count as DVD sales, but I'm sure they factor into the entertainment industry. Theater tickets do.
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Post by Deleted on Aug 16, 2014 13:50:17 GMT -5
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Post by ghastly55 on Sept 28, 2014 14:04:43 GMT -5
why don't moviegoers translate into new readers? Because the books don't actually move and talk and smash buildings and stuff ...
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