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Post by Prince Hal on May 9, 2022 13:07:49 GMT -5
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Post by MDG on May 9, 2022 13:59:18 GMT -5
Yes! Very cool update! Has DC, has the circle, has a star, even has some motion and action. Too bad it got sued out of use, by DC Shoes...  DC Comics was eager to use their new logo on fashion, including shoes. They discovered that there was actually already a DC Shoes company, and DC Comics SUED them for trademark infringement... however, DC Comics had not actually trademarked their design, and the shoe company WON, and not only did they get to keep the shoe logo, but DC Comics had to PAY them to uses the new DC Comics logo, hence the "peeling band aid" logo that came next. That's crazy! They don't look even remotely similar! DC also sued Shelter Records over their original logo... As a result, I had at least one record with a label that had this... |
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Post by tartanphantom on May 9, 2022 14:13:10 GMT -5
I think my personal favorite is still the bronze-age DC "double bullet" trade dress-- with a simple "DC" logo on the left (often with the book title included, for quick thumbing through issues on a spinner or flat rack), balanced by the price point on the right.
The beauty of this design allowed for use of a heavy bar title masthead, which harkened back to the early DC Golden Age design,
OR-- it could even be implemented with no masthead and a floating title logo--
The first variation being my personal favorite, as the price box isn't crowded by the issue info, and consequently offers the perception of cleaner symmetry. In either case, leave it to that pesky CCA stamp to despoil just about any design of the time...
I may be in the minority, but I never cared for the "Marvel Comics Group" masthead bar used throughout the '70s & '80s--- and I hated it even more when they started crowding that space with the various contest promo garbage. With regard to Marvel, I think the "Pop Art Productions" corner boxes that Prince Hal mentioned were the epitome of Marvel's trade dress when combined with a floating title logo. Again, the CCA stamp generally fobbed up an otherwise attractive design.
And as much as I love the Charlton bullseye logo, I still have a major soft spot for the "Big C" Charlton logo, as that is what they were using when I first discovered Charlton books.
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Post by badwolf on May 9, 2022 14:24:27 GMT -5
That's crazy! They don't look even remotely similar! DC also sued Shelter Records over their original logo... As a result, I had at least one record with a label that had this... Well those do look quite similar!  |
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Post by badwolf on May 9, 2022 14:26:28 GMT -5
I may be in the minority, but I never cared for the "Marvel Comics Group" masthead bar used throughout the '70s & '80s--- and I hated it even more when they started crowding that space with the various contest promo garbage. Those contest promos were awful but they only did them three months. There was the "this comic could be worth x thousand dollars to you," the bike one, and the Toys-R-Us one. Did mess up some otherwise nice covers though I guess. |
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Post by jason on May 9, 2022 14:37:48 GMT -5
Getting into the Manga world, Viz (NOT to be confused with the British adult comic) had a nice logo that they also used for their home videos:  And then they went to this thing:  Their current one is fine, if a bit generic:  Also, it's way before my time, but I did like the logo for Marvel's magazines where they'd show the main character reading the magazine (similar to the second Viz logo, but much more detailed). They dropped it rather quickly though. |
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Post by EdoBosnar on May 9, 2022 14:41:59 GMT -5
Those contest promos were awful but they only did them three months. There was the "this comic could be worth x thousand dollars to you," the bike one, and the Toys-R-Us one. Did mess up some otherwise nice covers though I guess. Nope - more like six: for more or less two months in 1980 (on books that went on sale in June and July) and then again for four months in 1981 (books on sale from August to November). |
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Post by DubipR on May 9, 2022 14:44:52 GMT -5
The Harvey Comics jack-in-the-box logo is a great logo.  |
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Post by tartanphantom on May 9, 2022 15:49:05 GMT -5
The Harvey Comics jack-in-the-box logo is a great logo. agree 100% |
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Post by badwolf on May 9, 2022 15:49:15 GMT -5
Those contest promos were awful but they only did them three months. There was the "this comic could be worth x thousand dollars to you," the bike one, and the Toys-R-Us one. Did mess up some otherwise nice covers though I guess. Nope - more like six: for more or less two months in 1980 (on books that went on sale in June and July) and then again for four months in 1981 (books on sale from August to November). I forgot about the Spider-Man & His Amazing Friends one. |
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Post by tartanphantom on May 9, 2022 15:55:21 GMT -5
I'm also partial to the original Eclipse Comics bullet logo...
But the later rectangular design, not so much.
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Post by Deleted on May 9, 2022 17:23:30 GMT -5
Remember when Marvel Comics became "Marvel Pop Art Productions"? "Don't pay for those overpriced Roy Lichtenstein knockoffs when for just 12 cents a month per title, you can get your own original Marvel Pop Art productions!!" |
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Post by Deleted on May 9, 2022 17:28:52 GMT -5
tartanphantom - oh yeah, loved that first Eclipse one as well! And it just prompted another 80's memory for me, when Comico used to have this look: 
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Post by badwolf on May 9, 2022 18:03:25 GMT -5
I'm also partial to the original Eclipse Comics bullet logo...
But the later rectangular design, not so much.
I prefer the second one. But at least they kept the graphic and font the same. |
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Post by tonebone on May 9, 2022 20:43:18 GMT -5
Those contest promos were awful but they only did them three months. There was the "this comic could be worth x thousand dollars to you," the bike one, and the Toys-R-Us one. Did mess up some otherwise nice covers though I guess. Nope - more like six: for more or less two months in 1980 (on books that went on sale in June and July) and then again for four months in 1981 (books on sale from August to November). They may be ugly... they may be intrusive... but man, just LOOKING at those banners really transports me back to the days I purchased them off the spinner rack. |
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